Monday, July 10, 2017

Florida State University has renewed its licensing arrangement with IMG College Licensing



https://floridastate.forums.rivals.com/threads/fsu-mcnews-with-img.181301/#post-2987926

Got a better explanation of the situation.

As I mentioned in the last reply, this has nothing to do with FSU's marketing rights contact with IMG. IMG took over Collegiate Licensing and the story linked relates to that arrangement with the Seminole Boosters.

https://www.sportsbusinessdaily.com/Journal/Issues/2017/07/10/Colleges/FSU-Virginia.aspx

FSU, Virginia strike licensing deals

Longtime client Florida State University has renewed its licensing arrangement with IMG College Licensing, while Virginia has signed a new licensing deal with Fermata Partners. The Seminoles have been with IMG since 1982, when the business was known as Collegiate Licensing Co., making F...

1 comment:

  1. Anybody know anything about our "3rd tier" media deal? It should've ended just recently. Don't recall hearing anything in thelast year about a renewal. Schools are now making double our $6.6m/yr deal.

    I'm afraid we'll go cheap with it, like how we accept low ball offers from Nike, the acc, espn, etc. Like how we refuse to sell naming rights, especially to a meaningless building like the civic center. #NoLeadership

    https://www.bizjournals.com/triad/

    ReplyDelete