National TV Trends for CFB

 

The Big Ten is winning National Championships and making more TV money than the SEC. But there is a growing problem...

The widening gap in TV ratings and the quality of the TV product itself, compared to the SEC, has many hitting the panic button.https://t.co/QybDxLb8wF pic.twitter.com/Mt38lrpFsk

— Ben Koo (@bkoo) October 1, 2026

Current college football total 📺 viewership leaders after Week 4:

Texas: 26.0M
Ole Miss: 24.1M
LSU: 22.4M
Ohio St: 22.0M
Alabama: 21.0M
Michigan: 18.3M
Texas A&M: 15.2M
Florida St: 13.2M
Kentucky: 13.0M
Notre Dame: 12.3M

— Danny Neckel (@DNeckel19) October 1, 2026

NEW: College Football television ratings are down 11% from the first month of the 2025 season, per FOS📉

But a source with knowledge of Disney’s viewership data tells @AndyStaples that SEC minutes watched are up 41% year-over-year.

Story: https://t.co/l50VluAJde pic.twitter.com/B3QZNrn5GK

— On3 (@On3) October 2, 2026